Logotype design for Austin's
Client: Austin's

Product and application Images courtesy of Co-Partnership.






As always a logotype project begins with many quick sketches to get the ideas flowing.
Creating a unique and own-able "A" was one of the main things I focused on
developing for this logotype.






Digital sketches are developed from the chosen pencil roughs in order to
refine the concepts.






More variations are developed for each of the 3 final chosen directions.

Options are developed before refinement begins.






Final logotype





Thank you.


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